You can experience its upcoming pop-up event in NYC

Salsa music has transcended borders and captivated audiences worldwide with its vibrant rhythms and infectious beats. In a groundbreaking endeavor, the International Salsa Museum is planning to open a permanent location a few years down the road, with the intention of preserving and celebrating the rich legacy of salsa. 

Willy Rodriguez, co-founder of the International Salsa Museum, recently emphasized in an NPR interview the profound impact of salsa on Latino and African American communities. He passionately asserted that salsa is deeply embedded in our DNA, making it crucial to preserve its essence for future generations.

The Need for a Dedicated Salsa Museum:

Despite its widespread popularity and influence, salsa has yet to have a dedicated museum that honors its history and impact. Janice Torres, a member of the museum’s advisory board, recognizes the importance of creating a space where salsa’s legacy can be properly showcased and preserved. The Bronx, famously known as El Condado de la Salsa (the Borough of Salsa), has been chosen as the envisioned home for the International Salsa Museum. This iconic location, where salsa music was popularized, provides an authentic backdrop for celebrating the vibrant history of this music.

Generating Excitement and Awareness:

While the permanent site for the International Salsa Museum is scheduled to open its doors in 2029, the museum’s founders are actively engaged in raising awareness and generating excitement. If you find yourself in the New York area, don’t miss the chance to experience the second annual International Salsa Museum pop-up, set to take place during Labor Day weekend at the Marriott Marquis in Times Square as part of the 2023 New York International Salsa Congress. Join fellow salseros for a dynamic experience that showcases the infectious rhythms and passionate spirit of salsa, while eagerly anticipating the permanent opening of the International Salsa Museum in the years to come.

Click here to learn more about the International Salsa Museum.

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